07 Sell Out Studio
Screen still from Acknowledgment of Country animation.
Jay K.
Brand & Culture Studio
Sell Out Studio
— Peter West
Studio InqiuryThis studio will explore how designers engage with First Nations peoples and knowledges. You will be engaging with First Nations peoples and their knowledges. You will design an Acknowledgement of Country - which many design agencies and corporate clients have, expect to see and continually update. Your Acknowledgement of Country, as a folio piece, is a statement of your intention to design with respect to the sovereignty of First Nations peoples. You will explore local First Nations sites of cultural significance and respond through image, text and art direction. You will learn about media forms such as narrative based design, digital communications and print.
EngagementYou will engage with current design discourse on Design with Indigenous / First Nations peoples and knowledges and sustainability in design and communication. You will also explore a range of conceptual development prompts in order to expand your understanding of ideas generation and working through 'creative blocks'.
ActivitiesYou will explore local sites of cultural significance for First Nations peoples (Woi wurrung / Boon Wurrung), and meet with Indigenous artists. You will also research and share examples of effective design and communication interventions. You will present your strategy and design to both Indigenous and non-Indigenous designers who have done similar work.
AssessmentsThere are three assessment tasks for this studio, the briefs are made up of a range of milestone deliverables that are interconnected and build upon each other.
Brief 1SKO: My practice of Designing with First Nations pepoles (sovereignty)
Brief 2 Research / Explore: Gourmet Snack Foods and Indigenous Business.
Brief 3Acknowledgement of country (Folio)
Readings
Australian Indigenous Design Charter
Targeting behavior to change behavior
The contribution of green marketing to
behavioural change
Explore Past student work via Are.Na